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About Company

10
Years

About Us


Fair Group is one of the fastest growing Business conglomerates in Bangladesh, established in 2008. Fair Group has achieved the trust and affection from different corners of Bangladesh by bringing world-class brands at the doorstep of consumers. Fair Group started the journey of excellences by representing World’s No. 1 Edible Oil Brand OLITALIA as their Marketer in Bangladesh. Later on, in 2014 Fair Group took over the National Distributorship of Samsung Mobile Bangladesh. In recent years, Fair Group has made diversified investment on Mobile Device, Consumer Electronics, FMCG Contract, Logistics, Manufacturing and Distribution of Pump and Foundry, IT Solutions, Food and Beverage Retail and Café.

In Collaboration with Samsung, Fair Group reached a milestone for the first ever SAMSUNG Manufacturing Plant in Shibpur, Narsingdi, Bangladesh. With an investment of about 100 million USD including land, construction, machineries and channel development. The business collaboration invents a journey beyond excellence with a huge opportunity for Bangladesh. In 2017, Fair Group has founded the SAMSUNG | Fair Electronics Semi Knock Down (SKD) factory and going to start the Complete Knock Down (CKD) factory in 2018. Fair Group has also introduced the Samsung Executive Briefing Center (EBC) at Banani, Dhaka which is the 2nd largest EBC in Asia.

Fair Group has started its operation with 40 associates only and after 10 successful years of operation, Fair Group has hundreds of business associates nationwide. Also around 2000 employees are being recruited from various renowned institutions and reputed organizations of the country at Fair Group. Within a very short time, Fair Group extended a remarkable growth in the Mobile Device Industry in Bangladesh. With its strong distribution network and relentless effort of the company associates, Fair Group made Samsung Mobile as the fastest growing mobile brand in the handset segment in Bangladesh. In 2015, Fair Group was awarded Contract Logistics Business of Samsung LFD and DVM.

The secret of the growth of Fair Group are simply described as Fair Business Practice, ROI & KPI based employee evaluation and very organized movement from decision to execution.

Fair Group plans for setting up more projects in coming days. Foreign investors have shown their amiable interest in joining ventures with group. This will also help the nation’s ultimate growth and will create more job opportunities as well.

Mission, Vision

Mission

To be the most trusted partner of choice through living excellent footprints in everything we do, following ethical business practices and adding value to stakeholders.

Vision

Enhance people’s lifestyle through technology, quality and convenience.

Strong Operational Control

Our operational team works relentlessly to ensure the hygiene, norms, operational guideline and distribution compliance are maintaining rightly.

A group of Dedicated Associates

We have currently 860 talented associates play as effective thinkers, innovators, team players, leaders forming the driving force, and growth-engine of the group.

A group of Dedicated Associates

We have currently 860 talented associates play as effective thinkers, innovators, team players, leaders forming the driving force, and growth-engine of the group.

Deals Only with Renowned Global Brands

We represent some of the world’s most renowned brands in Bangladesh. Samsung, Olitalia, National, Pasta Zara, Tong Garden are some of the Brands associated with Fair Group.

Diversified Business Portfolio

We have a strong interest towards business diversity. Currently we are doing business in Contract Logistics, Mobile phone flagship retail, software and enterprise solution etc.

Strong Infrastructure

We have 37,500sft warehouse space in Dhaka and Chittagong and also we have 12 Delivery Van working 24 X 7 relentlessly.

Explore Excellence.
 
We are continuing our journey to touch different heights and exploring business excellences within ethical working practices in our operations. This is the time not only to dream big, but also to do big; Act with passion and progress towards perfection. With our commitment to set up the exemplary standards, we ensure operational excellences and ensure the benefits of our partners and stakeholders.
With a rich heritage in the mobile device and electronics industry, diversified workforce and operations throughout the country, we not only have an obligation to operate in a responsible manner, but we also have an important role to improvise and develop our business and industry evolves.
 
 

Ruhul Alam Al Mahbub

Chairman, Fair Group