Fair Electronics, the official manufacturing and distribution partner of Hisense in Bangladesh, welcomed a high-level delegation from Hisense Visual Technology Headquarters, reaffirming the strong and growing partnership between the two organizations and their shared commitment to advancing world-class technology manufacturing in Bangladesh.
The delegation was led by Mr. Li Minghua, Vice President of Hisense Visual Technology HQ, who visited the Fair Electronics manufacturing facility to gain first-hand insight into the company’s local production capabilities, quality standards, and operational excellence.
During the visit, the delegation toured the state-of-the-art manufacturing facilities and held discussions with Mr. Ruhul Alam Al Mahbub, Chairman of Fair Group, and Mr. Mutassim Daiaan, Director of Fair Group. The meeting focused on strengthening strategic collaboration, manufacturing excellence, product innovation, and expanding Hisense’s long-term presence in Bangladesh.
As part of their Bangladesh visit, the Hisense delegation also visited key Hisense dealer partner outlets and leading retail markets across Dhaka to observe local consumer trends, retail execution, product merchandising, and customer engagement. The market visits provided valuable insights into Bangladesh’s rapidly growing consumer electronics sector while further strengthening collaboration with Fair Electronics’ nationwide dealer and distribution network.
The Hisense delegation included Mr. Ming Zhaoliang, General Manager, Product Marketing Department, HQ; Mr. Wang Lifang, Senior TV Category Manager, APAC; Mr. Wang Enlian, General Manager, South Asia Office, APAC; and Mr. Qiu Longtian, Country Sales Manager (TV), South Asia Office, APAC.
Representing Fair Group were Mr. Khandaker Hafiz Al Asad, Director, Hisense Service; Mr. J. M. Taslim Kabir, Head of Marketing, Fair Group; Mr. Moshiur Rahman, Head of Business, Fair Electronics, along with other senior officials.
Hisense continues to strengthen its leadership in the global consumer electronics industry. The brand is the Official Partner of the FIFA World Cup 2026™, reinforcing its commitment to innovation and delivering immersive viewing experiences to millions of football fans worldwide. Hisense is also recognized as the Global No. 1 brand in the 100-inch and above TV category and the Global No. 1 brand in Laser TV, reflecting its leadership in large-screen display technology and premium home entertainment.
The visit underscored Hisense’s confidence in Bangladesh’s manufacturing capabilities and market potential while reaffirming its long-term commitment to local manufacturing, technology transfer, and delivering globally recognized innovations to Bangladeshi consumers through its partnership with Fair Electronics.
Together, Fair Electronics and Hisense continue to strengthen Bangladesh’s position as a trusted manufacturing hub for world-class consumer electronics, bringing global technology closer to local consumers through products proudly manufactured in Bangladesh.
